A Modest Shop, A Big Dream
In the heart of Mumbai’s Zaveri Bazaar, a small jewellery shop came to life in 1950. Tucked between age-old stores and vibrant lanes, it wasn’t grand — but it held a quiet dream: to craft jewellery that would one day travel across borders, cultures, and generations.
More Skill Than Scale
The foundation wasn’t laid with riches — it was built on hands that knew the craft, a family that lived it, and a culture that valued it. With limited resources but limitless dedication, the focus was always on creating jewellery with honesty and finesse.
A Silver Start
Silver was the hero of those early years. Every piece carried the warmth of handwork and quickly gained attention both in India and beyond. By the 1970s, this growing trust inspired a shift — from silver to gold — as the business stepped into larger markets.
The Values That Stayed
That humble beginning in Zaveri Bazaar wasn’t just the start of a business — it was the shaping of values: respect for craftsmanship, pride in heritage, and commitment to quality. Decades later, those values continue to guide Siroya through every collection, every milestone, and every customer relationship.